There are now over 100 agency-based crypto SEO services available to projects today. What used to be a refined niche marketing agency vertical, has recently seen new players enter the market. But which agency is best suited to achieve organic search success for your Web3 brand?
Crypto SEO or Blockchain SEO, are terms used to describe the set of practices undertaken in order to grow organic traffic from relevant Web3 users. This is achieved through the combination and optimization of the three pillars of SEO; On-Page, Off-Page, and Content.
A good search marketing agency should have an expert level of understanding of search algorithms (particularly Google), and should be able to demonstrate clear and visible case studies that showcase results achieved with their Web3 SEO expertise, and have a fair claim to the “best crypto SEO services” title.
As alluded to earlier, there are now more firms than ever looking to provide Search Engine Optimization services for crypto companies.
As with all service-based businesses, some are better than others. Any Web3 SEO agency worth your valuable marketing dollars, should have worked on enterprise SEO strategies with large blockchain firms, exchanges, or DeFi projects - and be able to clearly corroborate this through referencing.
We’ve compiled a list of the most prominent crypto search agencies in the space today to help you identify demonstrated search engine specialism.
Coinpresso, as rated by AMBCrypto, is highly regarded in the industry as one of the top SEO, Blockchain PR, and NFT Marketing firms. Having worked with top 3 exchanges, leading coins by marketcap, plus a plethora of other crypto and DeFi firms - Coinpresso definitely possesses the right CV for SEO.
Coinpresso SEO services include; On-Page audits, off-page link building, and content creation and optimization. It's this blend of the three pillars of SEO & use of SaaS that have seen the agency amass endless case studies of Page 1 results, ranking & gaining traffic for some of the hardest keywords by difficulty on the internet.
The SEO team are all tried-and-tested crypto traders and degens by nature, allowing them to have granular levels of insight when conducting keyword research, and adjusting the strategy accordingly - in line with trends and market sentiment.
Having helped implement hundreds of SEO audits, built thousands of high quality backlinks, and planned content for the leading brands in blockchain - Coinpresso are well equipped to bring your crypto project’s organic search visibility to life.
Other services include:
Coinbound is a prominent Web3 marketing agency, having worked with clients including MetaMask, OKX, and CoinStats. Their services include content creation, link building & reporting. On their website, they claim to achieve an average organic traffic increase of “up to 60x” across their SEO client base. Coinbound is one of the larger agencies in the space, and thus, deserves a place on your list of potential Crypto SEO agency candidates.
Ninja Promo is a full service digital marketing company that services fintech, crypto and software verticals. Their client base includes Clutch, Crunchbase and The Manifest. In terms of SEO-specifics, their services include Auditing & Onsite optimization, content, and link building.
Unik SEO is a Web2 digital agency, based out of Portugal. Their services include site structure analysis, link building, and keyword research.
Organic search is where the lion's share of traffic within crypto is derived from. A new crypto user will most likely start their journey with a search engine query. Ensuring your brand has as best visibility within the Search Engine Results Page (SERP) as possible, will go a long way to ensuring your project sustains enough traffic to convert new users and volume.
Running influencer marketing or socials campaigns? Great! Having good search engine presence helps to capture more impressions generated by your wider marketing funnel.
The organic positions on page 1 can provide the best ROI-yielding results over time. Once your website is trustworthy enough to be on the first page in its own right, you’re no longer at the mercy of PPC-related strategies. Your clicks are your own, at $0 cost per click.
This all depends on links being built, and the number of content pages being created. Contact Coinpresso for a tailored SEO quote for your blockchain project.
Cryptocurrency SEO can help to further the efforts of your wider marketing funnel. Having good search engine visibility can improve results and conversions seen from your wider channels, and ultimately help to improve ROI.
Generally speaking, keyword difficulty is a good indication as to the level of difficulty a certain keyword would take, and the level of competition on Google Search. A thorough keyword research sample should be conducted to ascertain ability to rank for keywords.
Some keywords can generate results sooner than others, so it’s important to ascertain the target keywords for the campaign prior to commencement of the strategy.
Ready to supercharge your organic search traffic? Contact the search specialists at Coinpresso today, and receive a free “mini” SEO audit and diagnostic analysis.