Programmatic Advertising For Crypto

utilize ai, access the open internet & advertise crypto without limits

See your crypto brand on some of the biggest websites on the internet with crypto programmatic advertising.

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Run Ads Across Over 250,000 Websites In Web2

Advertise on the world's leading Web2/media publications & platforms including:

Coinpresso Web3 SEO process framework – from audit and content creation to off-page optimisation

Run Programmatic Ads On The World's Leading Crypto Platforms

Our Programmatic DSP also allows ads to be run on some of the leading crypto and Web3 websites and news publications/aggregators:

Advertise On Leading Crypto Platforms At 1/3 Of The Cost vs. Coinzilla

Not only are the ads highly targeted, we can run them at an incredibly cost effective rate vs other crypto pay-per-click (PPC) platforms.

$5 - $10

Coinzilla Average CPC

$1.7 - $3

Coinpresso Average CPC

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Crypto display ad creative examples – high-converting banner ads for blockchain projects

Rectangle 39440Programmatic ad targeting interface for crypto projects – audience segmentation by blockchain interest

Crypto programmatic advertising campaign dashboard – real-time bid management for Web3 ads

Welcome to Jurat, the future of Legal3 and Blockchain article published on New York Post

Web3 programmatic ad placement network – premium crypto media sites for blockchain advertising

Crypto Companies Face An Advertising Problem

Typically, a crypto company or project must register with local regulators, and subsequently with enterprises such as Google in order to run ads on their platforms. Due to the opaque regulatory climate within crypto, a vast majority of cryptocurrency projects are unable to attain these permits, despite being perfectly credible and legitimate projects. This has created an imbalanced playing field, where only a handful of cryptocurrency companies can run paid crypto ads such as search and display. Projects that are unable to attain permits that aren’t actually designed for them then resort to sketchy advertising methods such as influencers and pump and dump marketing. Pay-per-click (PPC) platforms that do allow crypto ads can charge exorbitant cost-per-click (CPCs), ranging from between $5 - $15 for a click on a display ad.

Programmatic advertising illustration – crypto display ad network and targeting

Can You Run Crypto Ads Without Platform Restrictions Using Programmatic Advertising?

Crypto programmatic advertising allows campaigns to run across the open internet without relying on restrictive platform approvals. This enables projects to reach targeted audiences at scale while maintaining compliance and focusing on performance-driven acquisition.

Programmatic advertising targeting funnel for crypto projects – audience data and bid optimisation

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Refined crypto audience segmentation and targeting

Access user browser behavior, and serve them your ads based on previously-expressed intent within cryptocurrency and blockchain.

First party targeting

Create a new segment quickly and easily. Use it for direct targeting, lookalike creation, and audience expansion.

third party targeting

Select the best 3rd party segments according to market-leading data partners.

intents & interests

Target users based on their interests, such as cryptocurrency, blockchain, Bitcoin, Ethereum, and ICO news with a strict alignment to relevance on content the user has previously viewed in these verticals.

contextual targeting

Flesh out a contextual targeting campaign that delivers your ads to the most relevant crypto and blockchain users, allowing you to target the most relevant users , while optimizing ad spend.

proprietary targeting

Find users that demonstrate a strong intent to engage, or equal a conversion. Specify cryptocurrency topics and keywords to target the most relevant audiences. We identify ideal cryptocurrency end users based on their content consumption, browsing interest, and geographic breakdown.

We identify people based on:

Crypto ad campaign results chart – programmatic advertising ROI for Web3 projects

relevant content consumption

Samples of Topics read by the audiences in the segment

Blockchain programmatic ad ecosystem diagram – DSPs, SSPs and ad exchanges for crypto

Topics

Their browsing interest in topics

Crypto programmatic advertising strategy overview – Coinpresso performance-based campaigns

geographic

Geographic breakdown / potential reach

custom crypto audience segmentation

Leverage natural language processing to identify the context of crypto content being consumed by users. When a consumer makes their in-market intent clear for crypto or blockchain content, they are then added to the audience segment.

Audiences Segmentation Report

Audience

Select custom audience you have created to view more information about, which appears in the drop-down menu.

Country: USA

Industry: Finance

Topics: CryptoCurrency

8,342,646

People

Targets:

Broad cryptocurrency community.

Phrases

The Custom Segment Audience utilizes natural language processing to identify the phrases indicating a user's intention from the pages they have viewed.

Buy cryptocurrency

Cryptocurrency trading

Crypto exchange

Buy Bitcoin

Bitcoin purchase

How to invest in cryptocurrency

Crypto wallet

Cryptocurrency broker

Digital assets

Crypto market

Buy Bitcoin

Altcoins purchase

Digital currency

Crypto buying guide

Purchase cryptocurrencies safely

Crypto investment strategies

Cryptocurrency exchange

Crypto charts

Buy Ethereum

...

Potential Reach

18/2/2022-2/3/2022

Performance line chart for crypto programmatic advertising campaigns

Topics

Most read by the viewers in this particular section:

Crypto programmatic advertising campaign workflow illustration – Coinpresso Web3 ad strategy

retargeting

Use retargeting audience pixels to build audiences of users who have already been exposed to your ad. Scale reach when impressions are gained, guiding users further down the acquisition funnel. Users that visit and engage with your website are subsequently targeted and captured.

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Track conversion paths and measure ROI

Get granular with your campaigns, and measure how many impressions are required for a user to convert. With crypto programmatic display ads, in addition to native, video and banner campaigns, you can even track where the conversion came from across 250,000+ connected websites. Every good marketing campaign should easily track ROI, without fluff or jargon. Our ROI dashboard allows you to measure programmatic ads for crypto campaigns, on a conversion-by-conversion basis.

FAQ: also asked about crypto programmatic Ads

What is crypto programmatic advertising?

Crypto programmatic advertising is an advertising campaign that allows cryptocurrency companies to access and advertise on the open internet, without permit requirements from advertisers. The ads are focused on targeting cryptocurrency users, and converting them.

Do you need to be registered with regulators and advertisers to run programmatic ads for crypto projects?

No! As long as your project is reputable and legitimate, you can run programmatic ads for crypto campaigns or projects.

How much do programmatic ads campaigns cost?

We advise a minimum raw media spend of $5,000 USD. Then, our margin must be added which is dependent on your media spend. We provide a reduced margin with a higher media spend amount. A $5k spend would be considered entry level, and would be limited in terms of geos and placements.

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Want to supercharge your cryptocurrency traffic? Contact us today and review your Web3 user acquisition funnel.

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Clients & Partners

Here are some of our partners & clients:

Here are some of our media partners & publlshers:

What People Say About Us

“

We needed a partner that could extend our content production and SEO capabilities, while providing high quality content in a fast and accurate manner. Coinpresso constantly go the extra mile to deliver, and as a result we have renewed with them a few times - expanding the scope with each renewal. We see up to 40k unique pageviews weekly from their content, and most pages instantly go in on Page 1 and are considered high quality by Binance in-house content team.

Binance icon – client testimonial for Coinpresso crypto clipping and SEO services

SEO Specialist - Binance

“

The Coinpresso team have been absolutely fundamental to the success of Jurat. The token immediately did a 6x on launch, and has now stabilized at around 3x with very little sell pressure. The Coinpresso way focuses on organic and white-hat marketing methods, something that is extremely refreshing amongst the shady vertical of crypto marketing. Would highly recommend and have just recontracted ourselves as a result.

Jurat Blockchains icon – client testimonial for Coinpresso crypto marketing services

Mike Kanovitz - Jurat Blockchains / Loevy & Loevy

“

Liam & his team have brought great vibes and high quality marketing to Etherland. At the end it's win-win game for both parties, you as team members and us as community, all respect and love here. Thanks Coinpresso <3."

Etherland icon – client testimonial for Coinpresso NFT marketing services

Henos - Etherland Community OG

“

Liam is a skilled SEO technician and he has proven time and time again he can get a website on Page 1 of Google. An expert within an industry of cowboys.”

Bernard L - Tech Recruitments Business

“

Coinpresso are a fantastic team that do the business every single time. Their content is the best in the space, and their knowledge of search is unrivaled within Crypto. Would definitely recommend to other projects.”

Garret H - Programmatic AI

“

The Coinpresso team has been instrumental in helping us take our proposition to audiences we were unable to reach ourselves, with a crypto marketing strategy that left no stone unturned..."

Benjamin D - Ruby Play Network

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What are you waiting for? Find out what the world’s leading Web3 marketing agency for performance can do for you! Contact us for a diagnostic review, and we can take a comprehensive look at your funnel, including Crypto SEO, Crypto PR and Programmatic Advertising.

Coinpresso crypto marketing agency team – get a free Web3 marketing consultation