logo coinpresso 228px white text

What Do Telegram Mini-Apps Mean For The Web3 Industry?

Published/Last edited on January 18, 2024


Telegram, a widely used messaging platform that’s particularly popular in the web3 space, has introduced a transformative new feature called Telegram Mini-Apps, poised to revolutionize the landscape of Web3.

These lightweight applications, seamlessly integrated within the Telegram ecosystem, hold the potential to bridge the gap between Web3 and widespread adoption. Join us as we explore the intricacies of Telegram Mini-Apps and unveil how they’ve added to the importance of integrating Telegram crypto marketing strategies.

Telegram Mini-Apps: A New Gateway to The Crypto World

Telegram Mini-Apps are lightweight applications seamlessly integrated within the Telegram ecosystem and offer a simplified and accessible entry point into the world of Web3 and a new tool to leverage for crypto Telegram marketing. They can be accessed without a separate download and offer a simplified and accessible way to interact with Web3 services.

Seamless integration with Telegram paves the way for enhanced user engagement and interaction with Web3 services. Users can easily access and utilize decentralized exchanges (DEXs), NFT marketplaces, and smart contract applications directly within Telegram chats. This integration streamlines the user experience and encourages further exploration of Web3 possibilities.

The Benefits of Telegram Mini-Apps For Web3 Users and Developers

These mini-applications essentially turn Telegram into a super application that offers far more than just basic messaging capabilities. The benefits of the applications include the following:

  1. Scalability and Mass Adoption

Telegram Mini Apps capitalize on the scalability of TON, the blockchain platform powering Telegram, enabling high-volume transaction processing. This capability, coupled with Telegram's vast user base of over 800 million, opens up immense opportunities for Web3 app marketing to reach a wider audience and drive mass adoption.

  1. Payment Gateway Integration

Telegram Mini Apps integrate with leading payment gateways, including Google Pay and Apple Pay, providing users with convenient and secure payment options for Web3 transactions. Additionally, Toncoin’s native crypto, $TON, is supported within Mini Apps, enabling seamless crypto-based transactions within the Telegram ecosystem.

  1. Streamlining DeFi Interactions

Telegram Mini Apps address the challenges of DeFi's complex user experience by providing a unified and user-friendly interface. Users can theoretically manage DeFi investments, borrow or lend cryptocurrencies, and trade DeFi assets, all within the familiar Telegram environment. Leveraging this effectively for defi staking platform development offers massive benefits to new crypto companies.

  1. Blockchain Gaming

The blockchain gaming sector has a part to play in Telegram Mini Apps, with several popular titles already embracing the technology. PlayDeck, a TON toolkit, enables developers to easily publish web-based games to Telegram, expanding the gaming ecosystem and creating new avenues for user engagement.

  1. Growing the Web3 Audience

Telegram mini-apps are an opportunity to expand the web3 market massively by tapping into Telegram’s pool of an estimated 800 million users. Successful Telegram marketing campaigns and crypto community management will have the potential to bring newcomers into the fold by introducing them to web3 directly through Telegram’s mini-apps.

Two Case Studies In Web3 Telegram Mini-App Integration

Telegram Mini-Apps have emerged as a transformative force in the Web3 realm, enabling a wide range of innovative applications that are simplifying and enhancing user experiences.  Let’s take a look at two especially successful crypto mini-apps.

Fanton Project

Crypto gaming has been the first sector to thrive within the Telegram ecosystem, and the Fanton Project is arguably the most impressive case study to date.

Fanton is a fantasy soccer game that leverages Telegram Mini-Apps to provide an immersive and engaging experience for its users. With over 55,000 active users at its launch, Fanton has quickly become popular with fantasy football players looking for a new gaming experience.

Fanton's integration with Telegram Mini-Apps allows users to seamlessly manage their teams, participate in tournaments, and interact with other players directly within the Telegram app. The game's innovative features include:

  • NFT Integration: Fanton utilizes NFTs to represent players and collectibles, adding a new layer of engagement and value to the gaming experience.
  • Decentralized Governance: Fanton's governance structure is decentralized, allowing players to have a say in the game's development and future direction.
  • Social Features: Fanton's social features enable users to connect with other players, form alliances, and share their passion for fantasy soccer.

Fanton's success demonstrates the potential of Telegram Mini-Apps to revolutionize the gaming industry by providing a seamless and integrated experience for users.


xRocket is a non-custodial decentralized exchange (DEX) that allows users to trade crypto within the Telegram ecosystem. It seamlessly integrates with Telegram's features, making it easy to use and navigate.

Key Features of xRocket:

  • Ease of Use: xRocket's intuitive interface and straightforward navigation make it accessible to users of all technical backgrounds.
  • Privacy and Security: xRocket prioritizes user privacy and security by employing industry-standard security measures and offering non-custodial trading, ensuring that users maintain full control over their funds.
  • Wide Range of Trading Pairs: xRocket supports a vast array of cryptocurrency trading pairs, catering to a diverse range of user preferences and trading strategies.

xRocket's integration with Telegram Mini-Apps has significant implications for Web3 marketing. By making DEX transactions more accessible and user-friendly, xRocket is facilitating broader adoption and engagement with decentralized finance, ultimately driving growth in the Web3 ecosystem.

xRocket allows Telegram users to trade crypto directly on the app.

Final Thoughts on Telegram Mini-Apps and What They Will Mean for Web3 Users

Telegram, through its collaboration with the Ton network, will become the largest social network with blockchain elements if this trend continues. The platform has long been popular with web3 users and developers, and the launch of mini-apps has taken things to the next level as it allows developers to seamlessly integrate their on-chain applications with a messaging platform that serves hundreds of millions of web2 users.

We can be certain that crypto developers are going to be increasingly interested in using Telegram’s mini-apps and Ton integration to launch their NFT marketplaces, DeFi protocols, and exchanges.


Get in contact today and find out how the Number 1 Crypto Advertising Agency for Performance can supercharge your traffic.

Clients & Partners

Vector 1
Here are some of our partners & clients:
Framebitcoinsvbitcoin magazinegamestarplus blue logo 229x77 1BSVBA Logo bluefirstrade logojuratB24 logo White Orange 1etherland transparent logosmart valor logo 1griffin ai logobitcard logo 1logo integral link 229x77 1logo swingby 1cryptrain horizontal colorful logo 1ruby logo horizontal textnetmind power betaswapin logo white
Contact us for a tailored proposal, including in-depth case studies and demonstrated results.
Frame 6201 3Contact us
Frame 6201 3
Here are some of our media partners & publlshers:
1684047548forbes logo white 137 379482 logo fox business fox business news 1bbc news logoCNNfox news logo 200x100 1bloomberg logo whiteNDAQ BIG.DYahoo Finance logo 2021business insider blue logoNBC News 2023 1independent logo horizontals6668J1US28XPvKm6L43 FT Horizontal FullColourREVERSED RGB 1ibt logo white full text155 1550228 wall street journal logo white png wall street 1associated press8251.logowik 1time logo ogmarketwatch logo 2abc news white logothe hill logo blue bgnewsweek assets2 1Frame 14Coindesk logo 396x75 1cplogo3rePtjlK3WUmsY6YU8D1OqQhXiQYdcxI3F1RrUgZR 1cryptoslate media logo darkbitcoin com logo white textbitcoin magazine logo on dark bgcoin telegraph whie text logobitcoinist white text logocp logonews btc logo whiteCoinQuora logo whiteDigital Journal Logo white textcrypto news white text logocoincodex lightFXStreet logo blue 1

What People Say About Us

Vector 2
We needed a partner that could extend our content production and SEO capabilities, while providing high quality content in a fast and accurate manner. Coinpresso constantly go the extra mile to deliver, and as a result we have renewed with them a few times - expanding the scope with each renewal. We see up to 40k unique pageviews weekly from their content, and most pages instantly go in on Page 1 and are considered high quality by Binance in-house content team.
binance icon
SEO Specialist - Binance
The Coinpresso team have been absolutely fundamental to the success of Jurat. The token immediately did a 6x on launch, and has now stabilized at around 3x with very little sell pressure. The Coinpresso way focuses on organic and white-hat marketing methods, something that is extremely refreshing amongst the shady vertical of crypto marketing. Would highly recommend and have just recontracted ourselves as a result.
jurat icon
Mike Kanovitz - Jurat Blockchains / Loevy & Loevy

Liam & his team have brought great vibes and high quality marketing to Etherland. At the end it's win-win game for both parties, you as team members and us as community, all respect and love here. Thanks Coinpresso <3."

etherland icon
Henos - Etherland Community OG
Liam is a skilled SEO technician and he has proven time and time again he can get a website on Page 1 of Google. An expert within an industry of cowboys.”
team member
Bernard L - Tech Recruitments Business
Coinpresso are a fantastic team that do the business every single time. Their content is the best in the space, and their knowledge of search is unrivaled within Crypto. Would definitely recommend to other projects.”
Vector 12
Garret H - Programmatic AI
The Coinpresso team has been instrumental in helping us take our proposition to audiences we were unable to reach ourselves, with a crypto marketing strategy that left no stone unturned..."
ruby icon
Benjamin D - Ruby Play Network
Book an Appointment
What are you waiting for? Find out what the world’s leading web3 marketing agency for performance can do for you! Contact us for a diagnostic review, and we can take a comprehensive look at your funnel, including Crypto SEO, Crypto PR and Programmatic Advertising.
Frame 6202 scaled