logo coinpresso 228px white text

Elevate Your Project's Launch with Expert Crypto Presale Marketing

Get A Free Consultation
crypto presale marketing coinpresso 1
Frame 5764

Crypto Presale Marketing: The Backbone of a Successful Presale

Crypto presales are booming. Hundreds of millions of dollars have flowed into crypto presales ranging from complex Layer-1 solutions to memecoins and DeFi projects.

Competition for the community's attention reaches new highs as dozens of crypto presales go live every week. Now more than ever, a successful crypto presale requires an expert crypto marketing strategy that leverages the most effective Web3 marketing tools.

Coinpresso: Your Partner for Presale Success

Coinpresso has raised hundreds of millions of dollars across numerous presale marketing campaigns. These campaigns have enjoyed success due to the personalized nature of every Coinpresso-led presale marketing effort.

Examples that reflect the potential of a quality marketing campaign led by Coinpresso include:

  • BlockDAG, which has raised over $300 million,
  • R0AR with $5 million, and
  • Infinaeon with $1 million.

These demonstrate the significant capital generation possible through a well-executed presale strategy.

Coinpresso's approach is data-driven, focusing on measurable results. We assist projects with every aspect of marketing, from strategic programmatic ads to expert press release creation and distribution.

crypto presale marketing coinpresso 6

Comprehensive and Personalized Crypto Presale Marketing Services

crypto presale marketing coinpresso 2

Crypto Presale Strategy & Planning

A successful presale begins with meticulous planning. Coinpresso conducts in-depth market analysis to identify your project's unique position. We define your ideal audience, ensuring marketing efforts reach individuals most likely to convert into active supporters. Setting clear, measurable goals for awareness, growth, and funding.

crypto presale marketing coinpresso 3

Targeted PR & Media Outreach

Crypto press release distribution positions a project in relevant crypto and financial outlets, ensuring your presale message reaches a broad yet targeted audience. For example, the DeFi project R0AR, deployed on Ethereum, successfully raised over $5 million during its presale. This was achieved by leveraging a PR campaign with Coinpresso's support that tapped into leading financial and crypto publications, establishing trust and widespread awareness.

link building coinpresso 1

Parasite SEO for Presales

Parasite SEO strategies allow presale websites to generate relevant traffic from search engines without ranking for the most competitive keywords directly. Instead, through well-written content that taps into trending topics, a presale page can be exposed to considerable traffic.

For instance, Coinpresso deployed a successful presale SEO parasite strategy for the Infinaeon presale. By targeting keywords related to the price action of established projects through articles published on sites like BlockchainReporter and Finance Feeds, this generated a 3:1 return on spend.

link building coinpresso 11

Crypto Influencer & KOL Marketing

Crypto influencer marketing involves identifying top-tier influencers and negotiating airtight contracts that protect your project's interests. We strategically handle token allocations to ensure incentives are aligned, while implementing measures to prevent massive portions of the supply from being sold off immediately.

Our established industry connections open doors to elite Tier 1 KOLs that most projects cannot access, significantly amplifying your presale's reach.

ads token sales

Programmatic Advertising

Programmatic advertising involves the automated, data-driven buying and selling of digital ad space. This highly efficient method enables precise targeting, ensuring your presale message reaches individuals based on their online behavior and interests across multiple platforms. This approach maximizes the impact of your advertising budget by placing ads directly before the most relevant potential supporters.

communication social media icons square

Meta Ads

Meta Ads (advertising on platforms like Facebook and Instagram) offer another avenue for targeted presale promotion. These platforms provide sophisticated audience segmentation tools, allowing projects to reach specific demographics and interest groups within the crypto sphere. For example, during its presale, Infinaeon leveraged Coinpresso's Meta Ads expertise to raise over $300,000.

Post-Presale Marketing Strategies

Vector 2

Once a presale has reached its raise target, the cryptocurrency is generally airdropped to the eligible wallets. Although this signals the end of presale marketing, it should not mark the end of the overall marketing campaign. At this point, the most successful teams quickly adapt their approach and deploy a post-presale marketing strategy.

A post-presale marketing campaign is developed based on data collected from the presale. This data provides insights into participant behavior, conversion rates, and effective channels. The strategy is then precisely adjusted to the project's specific needs and nature.

For example, a memecoin might prioritize aggressive social media engagement and viral content, while a DeFi protocol would focus on educational content and strategic partnerships to drive utility and long-term adoption.

crypto presale marketing

Build The Next Major Presale Narrative

Vector 2

A comprehensive crypto marketing strategy that caters to both major phases of a presale's life cycle is the key to turning a good idea into a dominant narrative. As the presale market continues to grow, so does the competition for capital.

Unlock your presale's potential with a professional marketing strategy.

FAQs

Vector 2

What is a crypto presale?

A crypto presale is an early fundraising phase where projects sell tokens to select participants, usually at a discounted price, before a wider public launch. This helps secure initial capital and builds an early community.

How does presale marketing differ from post-launch marketing?

Presale marketing focuses on generating initial interest, securing early funding, and validating project concepts, often with exclusive access. Post-launch marketing then aims for broader adoption, liquidity, and sustaining long-term community engagement after the token becomes publicly available.

How does Coinpresso measure presale marketing success?

Coinpresso measures presale success by tracking key metrics such as funds raised, participant acquisition rates, community growth on platforms like Telegram and X, and early token holder retention. This data informs strategy adjustments for optimal outcomes.

What People Say About Us

Vector 2
We needed a partner that could extend our content production and SEO capabilities, while providing high quality content in a fast and accurate manner. Coinpresso constantly go the extra mile to deliver, and as a result we have renewed with them a few times - expanding the scope with each renewal. We see up to 40k unique pageviews weekly from their content, and most pages instantly go in on Page 1 and are considered high quality by Binance in-house content team.
binance icon
SEO Specialist - Binance
The Coinpresso team have been absolutely fundamental to the success of Jurat. The token immediately did a 6x on launch, and has now stabilized at around 3x with very little sell pressure. The Coinpresso way focuses on organic and white-hat marketing methods, something that is extremely refreshing amongst the shady vertical of crypto marketing. Would highly recommend and have just recontracted ourselves as a result.
jurat icon
Mike Kanovitz - Jurat Blockchains / Loevy & Loevy

Liam & his team have brought great vibes and high quality marketing to Etherland. At the end it's win-win game for both parties, you as team members and us as community, all respect and love here. Thanks Coinpresso <3."

etherland icon
Henos - Etherland Community OG
Liam is a skilled SEO technician and he has proven time and time again he can get a website on Page 1 of Google. An expert within an industry of cowboys.”
team member
Bernard L - Tech Recruitments Business
Coinpresso are a fantastic team that do the business every single time. Their content is the best in the space, and their knowledge of search is unrivaled within Crypto. Would definitely recommend to other projects.”
Vector 12
Garret H - Programmatic AI
The Coinpresso team has been instrumental in helping us take our proposition to audiences we were unable to reach ourselves, with a crypto marketing strategy that left no stone unturned..."
ruby icon
Benjamin D - Ruby Play Network
Book an Appointment
What are you waiting for? Find out what the world’s leading web3 marketing agency for performance can do for you! Contact us for a diagnostic review, and we can take a comprehensive look at your funnel, including Crypto SEO, Crypto PR and Programmatic Advertising.

Clients & Partners

Vector 1
Here are some of our partners & clients:
Frameexodus logo whiter0ar io logo coinpresso partnerbitcoinsvbitcoin magazinecloudbet orange logofirstrade logoinfinaeon horizontal text logoB24 logo White Orange 1aarna ai logojuratcrypto saving expertblockdag logo coinpresso partnerBSVBA Logo blueplus wallet logo white gradientgriffin ai logobitcard logo 1logo integral link 229x77 1moonberg ai logo transparentcryptrain horizontal colorful logo 1ruby logo horizontal textnetmind power betaswapin logo whitemoonberg ai logo transparentplus wallet logo white gradientthat martini guy logogamestarplus blue logo 229x77 1solscape logo 278x194smart valor logo 1etherland transparent logo
Contact us for a tailored proposal, including in-depth case studies and demonstrated results.
Frame 6201 3Contact us
Frame 6201 3
Here are some of our media partners & publlshers:
1684047548forbes logo white 137 379482 logo fox business fox business news 1bbc news logoCNNfox news logo 200x100 1bloomberg logo whiteNDAQ BIG.DYahoo Finance logo 2021business insider blue logoNBC News 2023 1independent logo horizontals6668J1US28XPvKm6L43 FT Horizontal FullColourREVERSED RGB 1ibt logo white full text155 1550228 wall street journal logo white png wall street 1associated press8251.logowik 1time logo ogmarketwatch logo 2abc news white logothe hill logo blue bgnewsweek assets2 1Frame 14Coindesk logo 396x75 1cplogo3rePtjlK3WUmsY6YU8D1OqQhXiQYdcxI3F1RrUgZR 1cryptoslate media logo darkbitcoin com logo white textbitcoin magazine logo on dark bgcoin telegraph whie text logobitcoinist white text logocp logonews btc logo whiteCoinQuora logo whiteDigital Journal Logo white textcrypto news white text logocoincodex lightFXStreet logo blue 1
Frame 6202 scaled